Blog
PEO, brokers, and underwriting
Founder stories, sales methodology, and practical guides for placement workflows.
HALO IQ / PLACEMENT MARKETPLACE
- From Worklogic EPS to HALO IQ: Why I Came Back to the PEO IndustryAfter building and selling Worklogic EPS to Prism HR, Jeffrey D Thorn thought he was done with the PEO space. But his love for the industry brought him back with a new mission.
- Why SPIN Selling is Perfect for PEO Sales: Lessons from Neil RackhamDiscover why Neil Rackham\
- Why I Built This Software: A 25-Year PEO Veteran\Jeffrey D Thorn shares his journey from building and selling his PEO to Vensure, to creating software that transforms how sales reps create winning proposals.
- Complete Guide to PEO Proposals: Templates, Best Practices & ROILearn how to create winning PEO proposals with proven templates, pricing strategies, and ROI calculations that close deals faster.
- How AI is Transforming Broker Underwriting in 2025Discover how artificial intelligence is revolutionizing insurance underwriting for brokers, MGAs, and carriers with real-world examples.
- PEO vs ASO: Which is Right for Your Business?Compare PEO and ASO models side-by-side to help employers and brokers choose the best HR outsourcing solution for their needs.
- Compliance Automation for Insurance Brokers: A Comprehensive GuideMaster compliance automation with strategies for tracking multi-state regulations, reducing risk, and staying ahead of regulatory changes.
- Revenue per EmployeeBenchmark against industry standards to demonstrate ROI potential and growth opportunities